Helping Hands For Coaches

Have you wondered how coaches are successfully using Facebook? How often are they on Facebook to really see a difference in the business? Can they actually track who comes from Facebook? We’re going to learn that and more from our coaching panelists!

Our Panelists:

Kelly Thorne is the Founder & President of iBloom. iBloom is quickly becoming the go-to place for Christian life coaching for women. Kelly and her iBloom team have a mission to inspire and empower every woman in the world to cultivate an intimate relationship with God, discover her unique God-given design, and live intentionally – so she can have a significant impact with her life.

In her spare time, Kelly loves to spend quality time with family and friends, travel, read, and journal. She is passionate about living a joyful, thriving life. Kelly resides in Lexington, KY with her two dogs, Hope & Max.

Facebook – www.ibloom.us/facebook
Website – www.ibloom.us

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John Allen Mollenhauer (aka “John Allen” or “JAM”) is the co-author of the book The Curse of the Capable, (Fall 2009) by Harvard Psychology Instructor Arthur P Ciaramicoli, PhD. He is a leading Performance Lifestyle Trainer and Coach, with a specialty in personal energy management.
As founder of www.PerformanceLifestyle.com and the Lifestyle Coaching Center.com in Livingston, NJ he works primarily with achievers (business owners, professionals and entrepreneurs) who want to get free of the hidden challenges to a balanced, healthy high achieving life, restore and live the lifestyle for sustainable success.

“Most people have it backwards, you don’t achieve success to the improve your lifestyle, you improve your lifestyle to achieve and sustain success”

John Allen Mollenhauer “JAM”.

Follow me at
www.twitter.com/JohnAllenJAM
www.Facebook.com/John.Allen.Mollenhauer

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Terri Brooks is the President of A Virtual Business Solution, an Online Business Management company offering entrepreneur’s solutions for their Online Business Success!

Terri’s an Online Branding and Social Networking Trainer and Consultant with certifications in Internet Marketing and Social Media Marketing. She has more than 35 years of administrative and management experience. She trains and manages the steps to establish and explode you’re business using social media, as well as maximizing your online exposure through blogging, and electronic newsletters/ezines.

She is a member of eWomenNetwork – Knoxville Chapter Leadership Team and the developer and administrator of the Official eWomenNetwork Facebook Fan Page. She’s also a member of Big Fish Nation, and SelfGrowth.com’s – Social Media University Faculty.

FabulousFacebookFanPages.com
AVirtualBiz.com
http://twitter.com/avirtualbiz

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On Tuesday, Facebook reached 300 million users, and is in the black! Yes Facebook, the number one social network for number of users, is actually making money.

What does this mean for coaches?

Well, for all business owners, we know that one (or three?) main factors to success is “Location, location, location” – and with foot traffic of 300 million users, Facebook is the place for a life or business coach to be. Go where the people go! Where else are you going to find such a diverse culture of people? Even if you connect to a very small percentage of those users, you still have a huge potential of doing business. However, with so many users, perhaps you may feel the need to ‘shout!’ to be heard, but this is not true. If you start small, and are genuinely are interested in people – listen, interact, share – then your network will expand naturally. As Chris Brogan stated, “Don’t make your efforts on places like Twitter and Facebook solely about driving people to your home base, but instead, be helpful, participatory, and a good citizen of the social space you’re occupying. When you have some really interesting or helpful information, consider pointing people to your post for more information.”

When you first join Facebook, become friends with people you admire – check out your bookshelf or your RSS feeds for who that could be. People that follow those individuals might be like minded to you, and thus potential ‘friends’. As you grow your network, remember to interact with them as you would in ‘real life’ – such as a networking function. Ask questions, read their profile, get to know them. I’ve noticed that if I keep-up with my network a little everyday vs. a lot once a month, I’m much more likely to gain more out of it – both personally and professionally.

By the way, we’re having a Facebook Success Forum next Friday, September 25th. If you want to learn more about how successful coaches use Facebook, sign-up for the free 1 hour class.

YouTube.com is a great way to promote your coaching business: it’s great for search engine optimization, a way to connect to your clients, and a way to connect with future clients. It doesn’t take much to start your YouTube channel: a hand-held digital camera – such as a Flip or a Kodak Zi6 (my personal favorite) – an idea of what you’re going to say, and a computer to upload with. In fact, if you have a smart phone, such as a Blackberry or iPhone you don’t even need a computer – you can upload right from your phone! We talk about this, and more, during last week’s call: Starting Your YouTube Channel.

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But, you might feel like one – but, don’t worry, it’s really not that difficult. In fact, I would say it’s as easy as baking sugar cookies! It just takes a little attention, following a recipe, and some readers to ‘eat it up’.

This past Friday I walked our class through the marketing and optimization of a WordPress blog. This included:

- Pingbacks and Trackbacks
- Finding keywords and keyphrases
- Utilizing Social Media Marketing, including Ping.fm and BudURL.com
- Using YouTube to drive traffic to your blog
- Directories – such as Technorati and others

I also gave each of our participants a free editorial calender for their blog to help us organize our thoughts while publishing our blog on a regular basis. But, remember, it’s fun to blog (and eat cookies)!

If you’re a coach or speaker, and you’re new to your business, then a WordPress.com website/blog would be a great start to building your Internet Marketing presence. We gave a LOT of information on how-to edit your own WordPress.com blog/website this past Friday – here’s just a sample of what we did:
1. How to create your own header with an image
2. How to add images, video, or HTML to your blog post or page
3. Discussion on Pingbacks

4. Have a ‘traditional’ Home Page for your WordPress.com website
5. Comment posting
6. Widgets and protecting your blog from SPAM
To learn more, please listen to our podcast below. This Friday, we’ll be discussing how to promote and market your WordPress.com blog/website. Be sure to sign-up at the Webinar’s page!

As a coach, you’d like to support your clients more in attaining their goals, their aspirations – but sometimes it’s not more of you they need, but a community of like-minded individuals that can support each other. You can create a community for your clients through a simple Ning.com website – a site that’s like your own personal Facebook, with your own design, ability to add and take away features, and even take-off ads, etc.

This past week we took a quick drive-through of Ning.com: creating your Profile, what makes a community popular, how to start building a popular community, and keep it going.

This week, we’ll go into more depth of how to personalize your Ning.com site, including design, features, and management. Be sure to sign-up if you’re not already on our eNewsletter list, as we’ll be using a webinar service so you can ‘see’ what we’re doing.

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I am so excited for Friday! I hope you’ve cleared out any appointments for 10-11am PST/1-2pm EST because you do not want to miss this panel of Twitter experts. Our first guest is Amy Martin, ‘The Phoenix Suns Girl’ who helped ‘The Real Shaq’, and several others get on Twitter! We also have some business and life coaches, as well as professional speakers that will be discussing how they’ve used Twitter to build their business – read below for their bios and Twitter IDs! If you haven’t already, please sign-up at http://helpinghandsforcoaches.com/live-teleclasses/ .

Amy Martin:
Most recently, Amy spent three seasons with the Phoenix Suns developing their Digital Media platform and integrating new and existing marketing partner brands within all Suns digital channels. Such digital touch points include, mobile marketing programs, official social networking forums, virtual websites and official team property sites.

Amy’s area of expertise involves layering social media strategies to create one cohesive digital brand universe. She has developed a proprietary formula to mix traditional digital measurement with social media metrics. Her most recent example of social media success is the growth of Shaquille O’Neal’s digital brand via Twitter implementing strategies such as “Random Acts of Shaqness” and “ShaqDay”.

Digital Royalty, Amy’s new business venture, focuses on digital integration and social media strategies to help brands and athletes build their digital universe through the following methods:

·      Creating a digital roadmap which guides brands to establish an integrated network of traditional digital and social media touch points – all working together in digital symphony.

·      Exposing and evolving brand personalities, digitally. Educating brands on the balancing act of being social with human qualities while wearing the ever-necessary brand management hat.

·      Converging traditional and digital media to leverage the brand’s Return on Influence (ROI) and maintain one comprehensive marketing strategy.

Prior to founding Digital Royalty and working for the Phoenix Suns, Amy was an account supervisor at a full service ad agency working with clients such as the Arizona Cardinal, Phoenix Coyotes and Super Bowl XLII. She is a graduate of Arizona State University with a degree in Marketing and Business.

www.TheDigitalRoyalty.com

www.Twitter.com/The_Real_Shaq

www.Twitter.com/PhoenixSunsGirl

Marc A. Pitman
Marc A. Pitman is the author of Ask Without Fear! and founder of FundraisingCoach.com, a website dedicated to practical ideas for fundraising more effectively. Internationally recognized by such organizations as Reuters, the Canadian Broadcasting Corporation, the Chronicle of Philanthropy, and the American Marketing Association as a thought leader, Marc helps individuals and organizations raise more money than they ever thought possible! His lively presentations at conferences and fundraising seminars get him invited to various organizations including Blackbaud’s Conferences for Nonprofits, Habitat for Humanity International, and the Association of Fundraising Professionals.
http://fundraisingcoach.com/
http://twitter.com/marcapitman

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Kate Nasser
Kate Nasser, The People-Skills Coach, celebrates her 20th year in business inspiring and teaching customer service and teamwork to diverse audiences. She is feisty, smart, down-to-earth, funny, and just wild and different enough to inspire growth and change in all who hear her people-skills messages.  She has a natural GPS about people and has used it for 20 years to spring them to greatness. As a professional speaker, Kate activates audiences with wisdom, energy, humor, caring and realism. She has BS in Mathematics, Phi Beta Kappa and Masters in Organizational Psychology.
http://katenasser.com
http://twitter.com/katenasser

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Alan Stevens
Alan Stevens is a Professional Speaker, Media Coach and Author. Based in London UK, he speaks internationally, and has spoken in over 25 countries in the past three years. He specialises in PR and media matters and is in great demand as a conference host and keynote speaker. In 2010, he will become president of the International Federation for Professional Speakers.
http://www.mediacoach.co.uk/
http://twitter.com/mediacoach

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Donna Amos
Donna has over 20 years experience working with solopreneurs to develop their marketing and sales strategies in order to build their businesses. Her experiences as an entrepreneur, sales trainer, management in the corporate world, as well as her formal coach training make her uniquely qualified to support others as they create and grow their business.
http://www.solopreneurs.org
http://www.donnaamos.com
www.twitter.com/donnaamos

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Monikah Ogando
Known as The Business Explosion Coach, Monikah Ogando is impactful, dynamic and charismatic. Monikah received two undergraduate degrees from the University of Miami, where she put herself through college with her independent spirit and entrepreneurial motivation and graduated by the age of 20. Her first job out of college as a financial planner, Monikah soon discovered that the majority of her clients were business owners, and the best way to help them was to assist in MAKING money, not just investing the money they already made. By learning from her clients, Monikah created an entrepreneurial program for other financial planners to reach their clients as she had. When she made $124,000 in three months of teaching the program, she knew she was onto something big. Today, small business owners and entrepreneurs seek Monikah’s advice to help them turn their businesses into profit-producing powerhouses, and more importantly, live their lives with purpose and freedom. Monikah’s coaching and consulting challenge people to marry their humanity to their businesses, and their profits to their purpose.
www.fanaticalfocus40.com
http://twitter.com/MonikahOgando

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Crystal Williamson
Crystal new to Twitter, but has already found it helpful in gaining new clients! She is a certified small business coach/consultant who loves to help holistic and helping professionals with their technology presence and computer applications. She started as a computer trainer in 1990. After being downsized, she transitioned from the corporate world to coaching and became certified in 2007. She has her own coaching and computer consulting business called Coaching with Crystal. She has a Blog Talk radio show on Wednesdays at 8 pm (ET) where she talks about computer/learning trends and concepts for the beginning and already established entrepreneur. She’s facilitating a technology coaching teleseminar in April 2009 to give guidance for newer small business owners.
www.coachingwithcrystal.com
http://twitter.com/coachcrystal

The class today was hoppin with good vibes about Twitter! We went through the basics of your profile, certain settings to be aware of while tweeting, and the importance of RSS feeds. Most importantly, we answered the ‘Why?’ question so many coaches and speakers have in regards to Twitter. You can listen to the call below, and be sure to sign-up for the call next Friday, March 20th, to discuss some of the applications that have been built around Twitter that can save you time, add multi-media, and track results while using Twitter. Remember, these classes are FREE! – and a great not just for coaches and speakers, but also your business clients, so pass it on, and thank you!

Some of the websites that were mentioned in today’s class:

www.Ping.fm

www.tweetscan.com

Twitter Search

www.PopularTweets.com

Just Tweet It search

www.FreeTwitterDesigner.com

www.TwitBacks.com

www.SnipURL.com

www.BudURL.com

Recommended Blog posts regarding Twitter and RSS feeds:

RSS Feeds video

Twitter for Coaches

This Friday, March 13th, we’ll be discussing RSS Feeds and how they pertain to Twitter. In order to keep the class on track, I’m going to request we all do a little homework and watch the 3 and 1/2 minute fun video on what RSS is. Enjoy, and see you Friday!

Chuck Hester, LinkedIn expert, was on the call this Friday – and what an amazing amount of information! Not only did we learn how to easily gain more connections, but how to be authentic on the web. By simply asking the question, “How may I be of service to you?” we open the conversation and relationship with our potential clients and power partners. We’ll be reviewing some of what Chuck had talked about this Friday, from 10-11am PST. To learn more, please visit our Live Webinars page.
Total time of audio: 58 minutes.

If you liked the class, please leave a comment, and let other coaches know! Thanks!