Helping Hands For Coaches

Be on target with your coaching business by developing your niche and target market for your practice. Try it on – see if it fits!

Wendi Liechty, our host for May 22nd call, is a Business & Marketing Coach whose style breaks through the limitations of traditional, outdated, cut and paste marketing programs by offering her own unique, simple, creative and highly personal approach.

Wendi has helped hundreds of entrepreneurs including coaches, wellness professionals, designers and other service providers develop clear and compelling business and marketing strategies and messages that make both dollars and sense! You can find her at www.TheCasualEntrepreneur.com

Most coaches hear that finding and developing your niche is a must to succeed, but that is little comfort if you are just not ready or still feeling unsure and unwilling to settle for something generic and unfulfilling. Listen to this podcast and learn…

**What might be holding you back from finding your “Niche”
**A new perspective and incentive to market the “Niche” Way
**How to find, develop and uncover the best “Niche” for you

**What to do if your just not ready to find your “Niche”

With the Presidential election drawing closer, our feelings and emotions are rising. You may feel the need to stand up and be heard. That’s what I love about America – you can voice your opinion on politics without being prosecuted! However, as business owners we also need to be a little wary.

Before you go ranting on a blog or forum, remember that as an entrepreneur you are a reflection of your business. And while my opinion is that we shouldn’t be silent – we should remember that the Internet is a permanent – even when you think it’s not.

You may be able to delete that twitter post or blog comment, but it will still be on their databases. So, stand-up for your beliefs, but just be a little objective. Think of how your customers or prospects would feel if they read what you wrote. Think of the possible consequences. Would you be willing to loose clients or turn-off possible clients to voice your point of view? Could there be a way to voice your opinion without being offensive? As a coach, do you think your target market would appreciate your voiced opinion? Or, should you remain a ‘blank canvous’ for your clients to reflect on?

Most of all, remember: no matter what you say on the Internet or around the water cooler – your opinion only really counts on Election Day! Rock the Vote on November 4th!

What a great class today! We went over the Basics of setting-up and editing your profile, creating a group, creating an event, and how to quickly grow your ‘Friends’ list on Facebook. Facebook is a great way for you to promote coaching groups, teleclasses, and your coaching business! Listen in on this Facinating, content rich class, on how Facebook can grow your Coaching Business!

Links we used:
http://www.facebook.com
http://www.shrinkpictures.com
http://share.yuuguu.com/ (we used this software during the class so that you could follow along live – it’s a free screen share software!)

Part 1 of Facebook for Coaches:

Part 2 of Facebook for Coaches: