Helping Hands For Coaches

Be on target with your coaching business by developing your niche and target market for your practice. Try it on – see if it fits!

Wendi Liechty, our host for May 22nd call, is a Business & Marketing Coach whose style breaks through the limitations of traditional, outdated, cut and paste marketing programs by offering her own unique, simple, creative and highly personal approach.

Wendi has helped hundreds of entrepreneurs including coaches, wellness professionals, designers and other service providers develop clear and compelling business and marketing strategies and messages that make both dollars and sense! You can find her at www.TheCasualEntrepreneur.com

Most coaches hear that finding and developing your niche is a must to succeed, but that is little comfort if you are just not ready or still feeling unsure and unwilling to settle for something generic and unfulfilling. Listen to this podcast and learn…

**What might be holding you back from finding your “Niche”
**A new perspective and incentive to market the “Niche” Way
**How to find, develop and uncover the best “Niche” for you

**What to do if your just not ready to find your “Niche”

But, you might feel like one – but, don’t worry, it’s really not that difficult. In fact, I would say it’s as easy as baking sugar cookies! It just takes a little attention, following a recipe, and some readers to ‘eat it up’.

This past Friday I walked our class through the marketing and optimization of a WordPress blog. This included:

- Pingbacks and Trackbacks
- Finding keywords and keyphrases
- Utilizing Social Media Marketing, including Ping.fm and BudURL.com
- Using YouTube to drive traffic to your blog
- Directories – such as Technorati and others

I also gave each of our participants a free editorial calender for their blog to help us organize our thoughts while publishing our blog on a regular basis. But, remember, it’s fun to blog (and eat cookies)!

What a fabulous class on search engine optimization and internet marketing! I hope all you life and business coaches found some of the SEO techniques I shared useful – and hopefully not overwhelming. I know I covered a lot in this class:

-The basics of SEO
-How to find good Keywords and Keyphrases relating to your coaching business
-8 SEO techniques you can use to increase your Internet exposure for your coaching practice
-and Black Hat techniques that can get your coaching website banned from search engines

At the end of the class, I mentioned that there is a 9 week course that all of you can take in order to help you understand SEO more extensively! To learn more about the class, which starts September 5th, please click here: http://helpinghandsforcoaches.com/workshops/ (**PS: There is only room for 10 students! So, if you want to learn more, make sure to click the link and sign-up today!)

To listen to the class, click the below audio:

Part 1 of Search Engine Optimization for Coaches:

Part 2 of Search Engine Optimization for Coaches:

Highlights of Search Engine Optimization for Coaches:

(From my eNewsletter 4/7/2008)

Hi Folks,

My eldest son is home from school this week – Spring Break! And what a beautiful day in Southern California to have it! We’ll be walking down to the beach in a minute, but I wanted to let you know about the FREE class I’m holding this Friday: It’s about
>>>>Search Engine Optimization and what web designers/developers wont tell you!
I’m really excited about this class as I know a lot of you are wondering, “What can I do to help my website be found?” and I have some *fabulous secrets* to share!
So, make sure to register today as I know this class is going to be REALLY popular (I get calls on it almost every single day!). So, click HERE to register now, before I run out of spaces!